In my last post, I proposed that taking a purely goal-setting focused approach to chasing success was a limiting strategy, especially if you are dealing with ever changing and chaotic environments.

If the playing field is always in flux, it is difficult to set and be rigidly committed to specific goals. Let’s say in 2019, you had the goal of visiting every country in the world in the year 2020. How would you even begin to get that done considering the global pandemic?

Your goals can become irrelevant or obsolete overnight due to factors outside your control. How do we respond to chaos?

By focusing more on intention.

Goals are of course, still incredibly useful. They give us something to aim at and be accountable to. But this is life after all, we know many things will happen to throw us off course and make it difficult to get there. Holding on to intention becomes a more viable option.

If a goal is about achieving a specific thing, intention is the reason you want to achieve that thing. It is the result you are actually trying to achieve, the state you are trying to access with the goal you have chosen.

There are the goals we seek — a fat bank account, loving relationships, successful career, and the outcomes we really want — a sense of security and freedom, the experience of being seen and heard and connected, the feeling of being fulfilled and productive. That is the core of our grasping, that is our intention.

Intention is what we truly want, a directed impulse of consciousness that contains the seed form of that which you aim to create. Goals are akin to the paths we take to get there, and there are many paths to get what we want. When we are overly focused on a goal, it means we are so fixated on a path that we ignore all the other possible ways to get to what we want.

If we hold on to the intention, we are flexible enough to hold goals loosely until we eventually find the right combo of goals and actions to get there.

Holding intention means that despite obstacles and problems, even though we are not hitting arbitrary numbers, we still flow towards the aims we seek in a relaxed and almost automatic way.

This doesn’t mean leaving everything up to chance, wishing and hoping on a star, lounging around waiting for the universe to align. It means dancing with the universe as equal partners. Miracles and incredible things do happen, but we must also play our part.

So what does it even mean to hold an intention and how do you do it successfully?

To hold intention basically means to keep a thing front and center in your mind. There are many things that will cross your mind from from minute to minute, but this will be an anchor, a strong gravitational pull that aligns all your other concerns, actions and behaviours in the right orbits. This is the intention we will return to in meditation and prayer.

This is the use of intention not just as a vague daydream, but as a beacon and driving force to inspire action.

As a man thinks in his heart, so he is. Proverbs 23:7

The power of intention

You may have experienced some times in your life that if you kept your mind focused on a thing, eventually, you brought it to pass. Holding intention is about exploiting that spiritual law, about focusing and clarifying vision. It is about imagination, and visualisation, converging all your energy towards a defined direction.

Holding intention means staying primed and magnetised towards what you want. Doing it in a relaxed way means that we are not too beholden to rigid rules and schedules, but can ebb and flow. Some days on, some days off. The days off allow us to rest and recover, to fill the other areas of our lives, and recharge us for the days we are ‘on’.

Intentionality means being clear. It means being still enough to figure out what you really want and what you should focus on.

I might have the goal to grow my business to an income of x amount/month goal. What I’m really looking for is the feeling of success, the feeling of financial abundance, the feeling of accomplishment, and the feeling of a craftsman designing a good system. My overarching intention is to develop profitable, smooth-running business systems and enjoy financial abundance.

The intentionality captures the essence, the true purpose of the goal, and keeps that front and centre.

7 things to do to hold an intention

Simple strategies to help make sure that you are geared towards what you desire.

For instance: The theme of my year is living intentionally and getting tangible results. My intention is to design and build very profitable, smooth-running business systems that give me financial abundance. I want to have the experience of having everything I need to focus on living and building a life of holistic excellence. My goal is presently to build my income to $10,000 a month.

Take some time out to reflect and think about your main goal and your intention behind that goal, and then summarise it into a statement you can repeat to yourself often. Great if you can do this in the morning and at night. But look at it as often as works for you.

2. Create a totem

A totem is an object that serves as a physical representation of your intention. It is a reminder and a useful tool. For me, I like to use journals. Filled with my notes, and specially printed pages, it becomes a visual expression of my goals and targets that i can quickly refer to and monitor. It also reminds me of what i am aiming for and where I am going. Using this often helps to reinforce whatever direction I am embarking on.

3. Design cues into your environment that remind you and reinforce it

Your environment is a powerful tool in shaping who you are and influencing your success. As much as possible you want to have control over your space and put things in there that will help you move forward. It could be a poster of a hero, a sticky note with your favourite quote, a piece of equipment that helps you work towards your intention, the way you set up your workspace, books. As long as it reminds you and nudges you towards more of the person you are trying to be.

4. Reinforce your intention in your mind

Your internal space is also key. Actually the most important thing. Intention is about holding thought energy. It is about mind state. It is about letting your desire, your chief aim become the central focal point of your life. You have to feed your mind with things pertaining to that to nurse the fire along. You can do this with movies, stories, motivation, books, podcasts, research. You have to keep learning and and implementing around your intention.

5. Take massive and inspired action from this state

As you do all of these, you will become primed. Your mind, body and soul geared towards your chief aim, your great intention. In this state, ideas will spark, you will get sudden nudges to take certain action or create certain things. Take action on them, go in, do what you need to do. Here the rubber hits the road and you get to work. You might be inspired to set goals. In this state you can set goals and confidently go for them, knowing they are aligned with your true intentions.

6. Take time off when you need to and celebrate your wins

Don’t burn out. The whole idea about intention is in flexibility. Knowing when to be on, and when to be off. Knowing that you dont have to be at full tilt, gung ho all the time to be excellent or get what you want. Respect the ebb and flow of energy and allow the space for the universe to do its thing.

7. Rinse and repeat

As humans, we will grow and evolve constantly. Same with our desires, ambitions and intentions. And as one intention ceases to serve us anymore, we can release it and embrace the next.

With this philosophy and framework, we can build organically from the inside out, becoming more and more the person we want to become, growing, progressing and hitting the targets we set.

“You are what your deepest desire is. As your desire is, so is your intention. As your intention is, so is your will. As your will is, so is your deed. As your deed is, so is your destiny.” Brihadaranyaka Upanishad

Originally published at https://otoabasibassey.com on June 2, 2020.

I am an brand strategist, designer writer and entrepreneur using my skills to help people and businesses live up to their potential.

If there was an overarching theme to what I do, it would be “The art of being + the act of creating + the space in-between“. I am interested in how we live, how we create and how the two interact and inform each other

My obsession with personal development and constant growth sparked in my early teens remains unabated and now I share what I learn as I build a life by design.

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I think things. I design things. I write things.

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